Auto Insurance Shopping Trend: Gen Z

Through our Auto Insurance Loyalty Indicator & Shopping Trends (LIST), we're able to explore a daily, competitive view of auto insurance shopping and loyalty behavior for the top carriers in the national and state-level markets. Last week we segmented our data to explore shopping trends for Millennials, and this week, we'll be focusing in on Gen Z:

• How many customers in that segment shopped for auto insurance in the month of March?
• Which brand had the highest quote volume for this segment?
• How many switched?
• Which brand won the most new business?

Check out our infographic where we reveal the trends we saw for this segment in the month of March.

Coming up next: auto insurance shopping trends for Active Military and Reserves. Stay tuned...